The fresh conclusions recommend that the relationship stages revealed of the IMT concept create affect intercultural, interpersonal sales agent–buyers relationships Intercultural, social buyers–sales rep dating phase In the initially demo stage, both sales person and you will buyers beginning to talk about its cultural variations however, tend to keep their particular separate social identities. This is simply not a prerequisite towards relationship to progress one to people produce a beneficial relational identity inside the demonstration phase. (more…)
